2024 Author: Malcolm Clapton | [email protected]. Last modified: 2023-12-17 03:44
Many people make the same mistakes when creating their own blog. This article contains simple tips for novice bloggers to help avoid them and create an interesting, visited and useful resource.
Personality
Blogging loves individuals. He does not like a person hidden behind seven seals and reluctant to make contact, as well as an ordinary person leading a measured life. Open up to people, tell about yourself, your occupations, vision of the world, ambitious plans for life. You can even tell about your cat.
It is not fashionable to be secretive now, so you will not achieve anything in blogging. Upload photos with yourself and loved ones, shoot videos, record interviews, and people will reach out to you, want to communicate and collaborate. Declare yourself wherever possible: "I am such and such and I am doing this, and I am good at it."
You should not be afraid of your popularity, on the contrary, you must want to get it at all costs. Then become an opinion leader and chief expert on certain issues. Yes, you can write a lot and it is interesting to write on a topic, be competent in a certain area, have a blog with a beautiful design, but if you cannot present yourself correctly, then nothing good will come of it.
A blog should be a link between you and other people on the internet. This is your card, but there should be a person behind the card, not a set of letters.
Design and usability
Do not forget that you created a blog first of all for the readers, and only then for yourself. I will mention the well-known term "SDL" - a site for people. Everything on your site is clicked, read, commented on - for users on the other side of the screen. Make sure that most of the readers who come to your blog enjoy visiting, navigating and commenting on posts.
Come up with your logo, slogan, color palette, stand out among thousands and thousands of other sites. If you have a standard template, make it unique: add your own chips, change colors and shapes, diversify it with plugins. And best of all, get a paid template or order a design from a freelancer.
Perfect the face of your blog. Redo the design until you get close to perfect. Look at the sites of top bloggers, note that everything is stylish and there is nothing superfluous.
Remove a thousand ad units and teasers, remember how annoying you yourself are with an abundance of ads. After a while, if you blog seriously, you will learn how to place ads correctly, without imposing them on the user.
Communication
Every blogger thinks: if he created a blog, wrote a bunch of articles, optimized everything, then now a bunch of readers will come running up and begin to vigorously discuss all this and share posts in social networks. No, this will not happen. You first need to go to the sites of other bloggers yourself, preferably to the most discussed sites, and declare yourself. Debate on hot topics and sometimes express your position, which does not coincide with the position of others.
Communicate, make new acquaintances, social connections. Declare yourself on the World Wide Web.
Sign up on social networks, preferably in all, and communicate there too. Do not leave short comments, it will not give you any advantages. Communicate where you are interested so that like-minded people will find you who will be attracted by your personality.
Here are some guidelines for commenting on other blogs:
1. The main rule
If you don’t want to comment - don’t, if not your article or your blog topic. Don't waste your time and strain for traffic (you won't get anything this way). Don't comment just out of courtesy. Better to spend this time on your blog.
2. Friendly communication
If you have friendships with other bloggers, connect with them in their feature articles - this is how you create a living blog together, helping each other.
3. Big comments
If you have in-depth knowledge of the topic or opinion about the article, then express it in a detailed comment in order to attract the attention of other bloggers, to show yourself, and most importantly - to attract the attention of the author. But do not often leave large comments, as over time it gets boring, they stop reading.
4. Trolling
If you want to attract the attention of another commentator - troll him, argue a little, but not just in the spirit of "I disagree", but very subtly. The skill requires skill, but it works flawlessly. If you have a good comment, another commentator will be interested in you, visit you, and most likely become your regular reader.
5. Discussions
You should not get involved in active discussions of the topic - this is a waste of time and emotions. Hundreds of comments can be left without a solution to the problem. Better to spend this time developing your own blog.
6. Ability to stop and think in time
Before you leave a comment, consider if you are making a fool of yourself trying to make yourself look like an expert. Believe me, there are people smarter than you.
7. Begging
If you ask in the comments: "Come to visit me" or "I wrote so much with you, but when will you come to me?" - that's it, you are out of the game, and there is no way to fix it. Better wait for the moment when you have something to share: some useful article or advice.
8. Replies to comments on your blog
Try to answer everyone. Troll occasionally, but never get angry or argue hard. You do not need to impose your opinion on everyone and try to convince at any cost. Ban the aggressors or those who just start talking nonsense, calmly and without a twinge of conscience. Always greet your readers, especially new ones.
Generating new ideas
You always have to write something new to amaze your readers. For example, tell an interesting life story, bring up a hot topic, or start your own macrame marathon. If you keep writing about how you found the 101st way to make money on the Internet or installed the 35th plug-in, you will not be read for a long time: now it is no longer relevant. It is better to write how you stumbled or made a mistake in any undertaking - this will give a much greater return.
Add something fresh to your posts: humor, polls, lists, finally, just music. Read more, communicate, meet, experiment - this is the key to new great ideas.
And if you do decide to write about SEO, plugins and online promotion, then get ready for a long, boring, grueling journey.
New ideas do not come - you can tear yourself away from the computer and take a walk in the fresh air or play sports. It helps.
Content
And the last thing, as all famous bloggers say: write, write and write again! Write regularly, write a lot, write from the heart. Yes, at first it may not work, but then you will acquire your style, grasp, master typing and acquire other blogging skills.
Try to benefit people, solve their problems, answer questions, draw up instructions for using something, analyze any problem, question established thoughts.
How much has already been written about making money on the Internet, plugins, recipes, programs, sports, and everything in dry language, without a twist, sharpened for keywords - boredom is death. If you write like this, then everyone will get tired of it, since your content will not bring any benefit to a person.
Write for people, not Yandex and Google.
Often people make the mistake of writing only one type of article. It is not right. Try to alternate: experiments, traffic-focused posts, blog news, provocative articles, informational reports.
Think about how to attract a new audience and not lose your old readers, how to revive and stir them up, how to rekindle interest when it starts to fade. Remember that the reading audience is a capricious lady: if you don't like it, it will go to another tab to another blogger.
Criticism and self-criticism
Ask friends or fellow bloggers to rate your creation. And if you are criticized by readers - rejoice: this is a free audit of your site. Listen and check if they are right.
Rate:
- The ideology of the blog. Is everything in line with the initial statements?
- The quality of the articles. What is needed to improve it?
- Usability. Don't dig deep, evaluate how convenient it is for you and your readers to navigate on your site.
- The technical part: loading the site, clicking buttons, responding in the comments.
- Your audience. Does it match the target audience you were targeting when creating your blog?
- Feedback. Is she there? If so, which one?
And the last piece of advice. Do not chase after incomprehensible indicators: TCI, PR, attendance. Better create a blog that is useful to people.
Writing well is a useful skill, and it's not that hard to develop. The best way is through "", a free and cool writing course from the editors of Lifehacker. A theory, many examples and homework awaits you. Do it - it will be easier to complete the test task and become our author. Subscribe!
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