9 main trends of 2019 in fashion, design and lifestyle

What I love about trends is that they are all-encompassing. For example, the trend towards conscious consumption is evident in everything: in the emerging habit of sorting garbage, in the materials from which the collections are made, in the growing health food industry. But this is a macro trend for decades to come. But what will be the main topics of 2019, according to the researchers of global trends WGSN.

1. Matt black

In the past year, we have already seen matte black in clothing, shoes, accessories and in the beauty industry. Get ready for this trend to penetrate the realm of interior design: furniture and decor. We will see matte black in both living spaces and restaurants and hotels.

We can say that this noble, dramatic shade will finally supplant the ubiquitous pink.

2. A new reading of the formality

In recent years, we've seen the boundaries of business, street and home fashion blur. The segment of sportswear and “sports chic” style has grown rapidly: largely due to the fact that the whole world has taken a course towards comfort, convenience and a healthy lifestyle.

Even the office dress code is undergoing changes: more and more people work from home, the general democracy is increasing, so that sneakers combined with a pencil skirt will surprise no one.

In 2019, oversized blazers and blazers combined with streetwear and sportswear will return to our wardrobe. Double-breasted, checkered, colored, corduroy - only a hint of the former severity and formality will remain in them.

3. Hiking is the new yoga

Trekking and hiking - so-called hiking - is gaining momentum. We feel an increasing need to be closer to nature, to spend time in the fresh air, and the hobby for hiking is gradually becoming more popular than yoga.

In addition, this opens up ample opportunities for creating impressive photos, which the world's most popular bloggers have already taken advantage of, conquering the peaks and buying new trekking shoes instead of cards to fitness clubs.

4. Eco-materials

Recently, a conscious approach to fashion and eco-fabrics have ceased to be a topic for the advanced and are turning into the mainstream. The whole world is looking forward to fashionable clothing made from sustainable alternatives such as genetically modified yeast leather and silk without silkworms.

5. Meat without meat

No, this is not about vegetarianism, that is, a conscious rejection of animal meat, but about the latest developments included in the concept of a “meat-free future”. Very soon, in the most fashionable restaurants in the world, there will be dishes made from vegetable protein, which in taste and appearance are no different from real meat ones. And they will be in demand because it is humane, more economical than raising livestock, and does not require giving up your eating habits.

6. Beauty from within

Cosmetic brands are developing and will soon begin offering products that combine care products and beauty pills. Perhaps it will look like a kit: a nutritional supplement with vitamins plus a serum or concealer. The idea is obvious: an integrated approach to beauty gives the maximum effect.

7. Winter and summer clothes

The continuation of the idea of minimalism and a capsule wardrobe will be everyday clothes made of innovative materials that remove moisture and retain heat, easily adapt to seasonal conditions. It is versatile, saves space in the closet and suitcase.

In a changing climate and frequent travel, we want to have one jacket for any weather. A striking example is the thin Uniqlo down jackets, and soon others will follow the Japanese brand.

8. Gladiator Sandals

These sandals remain a staple of summer bohemian and festival fashion, but they haven't had their own "moment of glory" since the early 2000s. In 2019, the fashion for the aesthetics of the 90s will begin to give way to the popularity of the "00s", and then we will remember the knee-length sandals worn at the beginning of the century by Sienna Miller and Kate Moss.

9. Smart mirrors

Multifunctional and modular solutions dominate interior design as well. What's next? Smart mirrors. Very soon, in the fitting rooms of shops, the mirror will be able to accurately determine your size and offer you a suitable model of trousers or dress. Your mirror can also be a lighting fixture, a multimedia system, and even a security guard. Imagine it informing you in the morning that you are late for an appointment or that your body is lacking in vitamin D.