Blogs and mamoblogs: how you can realize your business idea

In many countries, blogger moms making money from their projects have become quite commonplace. Momsky online diary has turned into an independent genre with its own canons. The owners of such resources are not limited to the blogosphere alone: they publish their books, participate in partner programs, organize seminars, podcasts, appear in TV shows and, of course, earn money from advertising. Recently, the "TOP-10" of the most successful moms who have realized themselves on the Internet was published. But there it was only about foreign mothers, we also want to talk about domestic bloggers. About what you can build a business idea for such a blog and how to implement it - in today's article.

Where to begin? As usual when researching a new topic: from studying the experience of others, and therefore we will consider examples. Let's start with overseas mothers.

Rebecca Wolfe

American Rebecca Woolf is a mother of four very popular children and the author of a book that also sells well. In addition, the business mom writes articles for other blogs, is present on YouTube, social networks, and actively collaborates with authors.

There is a lot of text in Rebecca's posts, more than a photo. All texts are lively, vivid, with caps, dots, italics, ahs, dialogues and rhetorical questions - that is, everything that a serious blogger should not allow himself. Nevertheless, it works, and how! Many eminent blog personalities can envy the walls of comments on its pages. As a basis, Rebecca took stories from her life, vivid scenes, ideas for organizing children's and leisure activities with children.

Adele Emerson

Adele Emerson is a famous Helsinki author of When My Baby Dreams. Adele turned her little daughter into a real Internet star, her blog is one of the most popular in Finland. It is based on a photo, a lot of photos of a sleeping child surrounded by a variety of decorations.

Interestingly, Adele herself is not a professional photographer or designer. She simply captured her fantasies and ventured to share them with a wide audience. The audience appreciated the creative, and the number of blog fans continues to grow day by day. Now Emerson has followers and imitators, but they are unlikely to be able to compare with Mila Daydreamer.

Dani Tsankova

This mother is from Bulgaria. Her blog has grown into a large project "" and is licensed accordingly. The main business idea here is the organization of games and creativity for preschoolers. This is a full-fledged family business, where pleasure is competently combined with useful.

Part of the project is commercial: books, manuals, workbooks, and some are just topical articles in which the author shares personal experience and offers interesting ideas for other parents.

Svetlana Goncharova

Well, here we are and got close to domestic mothers. Svetlana's website is still quite young (in April it turned one year old), but it is already very popular in Ukraine and abroad.

The key idea of the project is to help mothers successfully combine family life, caring for children and making money. Yes, so as to succeed on all fronts. Svetlana develops and complements the American Flylady concept, adapting it to the realities of motherhood. Flaimama shares content that is interesting and useful for her audience; seminars, meetings and contests are held on the basis of the project.

Nika Belotserkovskaya

Another example of the successful implementation of her idea on the Internet is Nika Belotserkovskaya, aka belonika. Nika has focused her activities on the Net around culinary recipes.

In addition to being on LiveJournal and being on social networks, Nika is known for her books: "Recipes", "Diets" and others. Nika is not only a talented blogger and writer, but also a happy mother of three children. Her style is easily recognizable - light, bold, sometimes defiant, with provocative words and techniques.

As you can see, ideas can be very different, many popular mothers at first did not even think of their blog as a business project, but simply wrote for the soul, for themselves, for a dozen friends. There are many examples, sometimes you don't need to go far for them: all the readers of Lifehacker know perfectly well Irina Baranskaya, our author and the host of the subsection "".

Today, more and more projects appear on the Runet aimed at helping mothers-bloggers and just mothers who want to earn a piece of bread and butter during maternity leave. There you can find tips and articles on how to get started, how to correct literacy problems, how to promote your project, and more. We will not provide specific links, Google will still give more results for keywords. We will limit ourselves to just a small summary: if a woman has children and a family, this does not mean at all that such a woman will not be able to realize herself in the Internet business. Do not be afraid to develop your ideas, do not be afraid of criticism and inevitable mistakes at first. All successful bloggers and writers have gone through this. And the expression “burdened with children” in this context is generally time to be transferred to the category of anachronisms.