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2024 Author: Malcolm Clapton | [email protected]. Last modified: 2023-12-17 03:44
Dory Clarke in her book Personal Rebranding. How to change your image while maintaining your reputation”is trying to help us change our activity to something more interesting. And no risk. Did she do it? I think yes. However, it's up to you to decide. Meet the review!
The problem is well-known: both want and prick. Change jobs. Or even cooler - to change careers, it is not easy to decide on this.
How to be?
Life is speeding up
And this is reflected not only in an increase in the speed of downloading torrents. Everything is accelerating. Everything is becoming more dynamic.
Remember, people used to work at the same job not just all their lives, but from generation to generation. For example, weaved.
Our grandfathers could plow all their lives in one plant. To come there as a kid and retire with honors from the same entrance.
Things are different now. We change jobs like gloves. We even change our profession every few years.
Why go far! Over the past few years, I've been a mechanical drilling engineer, programmer, meat salesman, and now I'm a blogger. I’m not saying that this is good, but for the sake of illustration, it’s the very thing.
By the way, if my example cannot be called successful (so far, I hope), then other examples are on everyone's lips. For example, the best football coach in the world, Jose Mourinho, began his ascent as a translator for another coach. And then I "retrained".
In short, this book was written at the right time. Everything written in it - …
… relevant
It is pleasant to read actual literature. The author feels great on the Internet and constantly refers to certain services.
And this is logical. Nowadays, even when hiring a janitor, they check his VKontakte page. What can we say about the employee of the corporation?
Who is this book written for?
In fact, not only for people who are thinking of quitting work:
- You may just be cut
- Or did you decide to advance in the service, take on more authority
- You decided to declare yourself in another area, but you are not sure that you will be accepted there
This is not a book that teaches you to close your eyes and jump off a cliff. The author chose a different approach - maximum reconnaissance before the battle. A book for the cautious. Not a jump into the abyss, but a descent on a comfortable elevator. Not motivation, but a collection of tips and instructions.
And good advice. At least I got something for myself and wrote it out. I am sure you will like the book too.
Summing up
Read: can
Grade: 6/10
Nice niche book. Reads quickly and easily. The book is written in living language with a large number of examples from the lives of famous people.
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