10 mistakes beginner video bloggers make

2024 Author: Malcolm Clapton | [email protected]. Last modified: 2023-12-17 03:44

Perhaps it is they who prevent you from gaining a million subscribers.

Of the 100 channels created on YouTube, 99 disappear from view after a couple of months. Many people make basic mistakes when creating their channels, which are sometimes fatal. Here are a few of them.

Mistake 1. You are not interested in the topic of the channel

Quite often, authors chase popular content and shoot things that they themselves have little interest in. For example, it is now fashionable to shoot blogs - so everyone ran to shoot uninteresting and boring blogs, because the author himself does not like to show his ordinary life. After a while, it turns into an unloved job, and then the channel is completely abandoned.

Mistake 2. Irregularity of releases

Videos on the channel should be released at least once a week. On average, each user is subscribed to 25 channels, each channel releases from one video per week, that is, your video will be at best one of 25. And if you rarely release videos, they will simply forget about you. Therefore, one of the most important rules is to release a fresh video at least once a week!

Mistake 3. Poor video quality

Of course, we meet popular videos shot on a mobile phone, but you must understand that such videos are shot once in a million. And in order for the videos to play well all the time, they must be of high quality, filmed with a good camera, with good light and sound. Try to maximize quality.

Mistake 4. Boring content

Just because you're making serious content doesn't mean it should be boring. YouTube videos are primarily about entertainment. Even a super serious topic can be presented with fun and humor. Always look for your specialty, try new formats.

Mistake 5. Imitating popular bloggers

The most common mistake is to create the same content as a popular blogger. Some go even further and shoot the same studios as those of famous bloggers, make the same background, try to copy the presentation, words, gestures. But no one asks themselves the question: why would anyone look at a copy of a product that is already there? Moreover, most often this copy is worse than the original. As I wrote above, always try to do your best. Even if you work in a format that already existed before you, try to bring something of your own into it.

Error 6. Still frame

Yes, many video bloggers started their journey with static shots, especially beauty bloggers and authors of channels on technical topics. They made almost all videos in this format. But this period has passed. Now, so that the viewer does not get bored, bloggers shoot with two cameras, change the angle, make additional shots of the production or background, and change the location. For example, a video may start on the street and end in a studio.

Give dynamics to your video, the camera should not stop at one frame for more than 10 seconds.

Mistake 7. Bad installation

High-quality editing can pull out even a bad idea or a bad shot. There were times when the source material was, let's say, not very suitable quality, and a good editing made candy out of it, and the resulting video received a large number of views.

If you have no knowledge of editing, take a course. If there is no money for the courses, watch the video tutorials. Continuously improve your skills, watch other bloggers edit, learn from their experience and tricks, and try to surpass them.

Mistake 8. Lack of promotion

For some reason, some people think that you can just upload your videos to YouTube, and everything will come by itself. But this is a big mistake. The content will not work on its own - you need to post the video at least on your social networks, share with your friends. There are tons of free services where you can upload your videos, not to mention paid promotion methods. Try to allocate at least 500 rubles for posting in some public VKontakte. If this is not the case, create this public yourself and attract an audience to it.

Mistake 9. Lack of interaction with the audience

It is very important to ask questions of your subscribers, encourage them to comment on the video, ask questions both in the video itself and in the description to it, fix the comment that encourages the viewer to discuss. Moreover, it is necessary to respond to comments - of course, except for the most negative ones. Keep in touch with your subscribers, because they will be more loyal to you if they get to know you more.

Mistake 10. Neglecting optimization

Correct optimization, title, description and tagging of videos give up to 40% of your channel's success. Always pay attention to this: add tags, write detailed descriptions, come up with attractive names. It is only important not to overdo it, so that all texts, especially in the title and description, are “for people” and read well. Don't junk your keywords, especially when those words don't apply to the video.

Of course, there are a huge number of different kinds of nuances, but I think if you get rid of these mistakes, you will have a better chance of succeeding in video blogging and gaining 1,000,000 subscribers - and maybe more.